Social Media for Sales Teams [video] Marketo TV

At Dreamforce 2010 I was asked to join Marketo as a speaker to discuss InsideView, Social Selling University and the use of social media for sales teams. As a sales person that used social media and now managing the social media for a company (InsideView) there is a major desire by companies to teach their sales teams how to leverage tools like LinkedIn and Twitter more effectively to drive sales and lead generation.

Koka Sexton

Koka Sexton is a renowned expert in social selling. Some would say Koka Sexton is the reason social selling exists, he would say that social selling existed once the internet was created. A recognized expert in social selling that has produced revenue for B2B companies, Koka continues to make generating new business the focus of social media. Finding creative ways to plan, develop and execute content marketing campaigns that break through the noise and provide value to buyers in excess of what they expect.

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