I had a great time this year at Dreamforce. As a follow up from the studio session when I was walking about social media for sales professionals, I was invited to speak at Dreamforce. Here is the video of my session on SalesforceLive talking about social selling and of course LinkedIn.
Koka Sexton is a renowned expert in social selling. Some would say Koka Sexton is the reason social selling exists, he would say that social selling existed once buyers went online.
A recognized expert in social selling that has produced revenue for B2B companies, Koka continues to make generating new business the focus of social media.
Finding creative ways to plan, develop and execute content marketing campaigns that break through the noise and provide value to buyers in excess of what they expect.