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The LinkedIn Meme that Went Viral

By Koka Sexton On May 21, 2013 · 13 Comments

LinkedIn is the professional network. Most people understand that LinkedIn is no longer just an online resume but a robust social network where professionals are able to connect, share and gather insights from others in their industry.

One of the recent enhancements to LinkedIn is the ability to share rich-media into the activity [...]

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My Favorite Tweets of the Week.

By Koka Sexton On May 19, 2013 · 6 Comments

These are a few of my favorite social media updates of the week. It seems like Storify is a great place to collect these for the blog. Not sure if I’m going to continue using them, the last thing I want is to create a bunch of content on the blog and then have [...]

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A LinkedIn Birthday, Great Pictures and Some Awesome Tweets of the Week

By Koka Sexton On May 3, 2013 · 1 Comment

It was a busy week and now that it’s Friday I’m reflecting on some of my favorite moments from social media. I’ve made some nice strides at LinkedIn and some of my work is beginning to pay off. I met some great people in the company this week about how to leverage my talent to [...]

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A Busy Week of Events: #S20C #MUS13 and #LISalesConnect

By Koka Sexton On April 14, 2013 · 11 Comments

It was a busy week for me. I was part of three separate events in San Francisco. First was the Sales 2.0 Conference, then I spoke with Jason Miller at the Marketo User Summit on the best practices of using social media for lead generation and then the biggest event of all (for me) was the [...]

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An #inDay with Sheryl Sandberg and Gina Bianchini

By Koka Sexton On March 31, 2013 · 7 Comments

InDay is a special day at LinkedIn where employees are given a chance to be creative and work on inspirational projects. All employees and interns are encouraged to participate and interact across the organization. We also have inDay speakers who come in and talk about a cause or project. You can see a list [...]

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A Surge of Social Selling Experts

By Koka Sexton On March 25, 2013 · 15 Comments

One thing I have noticed over the past year is an increase in the number of people adding some variation of “Social Selling Expert” in their LinkedIn profiles or creating a website that has this highlighted. I don’t presume to think I should know who all of them are but there are a [...]

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10 Great Posts about #LinkedIn Company Pages

By Koka Sexton On March 24, 2013 · 27 Comments

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand. [...]

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How Does Social Media Impact #B2BSales

By Koka Sexton On March 20, 2013 · 26 Comments

Leveraging social media to connect with prospects and customers in a meaningful way.With the ultimate goal of leveraging the network togenerate leads and build a sales pipeline while accelerating sales cycles.

It seems like every week a new research paper or set of statistics is coming out that adds more validation to [...]

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When Dreams Come True: I got a Job at @Linkedin

By Koka Sexton On February 21, 2013 · 7 Comments

For the past 2 years and 4 months I have been doing what I love. I made the decision to work at InsideView because for the first time in my career a CEO to whom I had no connection told me to ‘follow my heart.’ I was hired to do something for [...]

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    Just a guy having fun with the internet. Learning ways to leverage social media to drive leads and revenue for B2B. Always looking for new ideas and engaging with other geeks.

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