Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

10 Things I Learned from the Book Atomic Habits that Made Me a Better B2B Marketer

10 Things I Learned from the Book Atomic Habits that Made Me a Better B2B Marketer

As a B2B marketer, career advancement requires continuously learning and growing. And that means honing existing skills and cultivating laser-focused habits. Fortunately, with the right tools and guidance, you can be an even more effective and results-driven professional.

social business

Building a Social Business

Last week InsideView held it’s first user conference called the Insider Summit. It was a lot of work and a bit stressful to pull it together. It all worked out and it was great to see so many customers in one place all wanting to hear the plans for InsideView and the were using Twitter to[…]

5 Tips to Keep Your Sales Prospects from Suddenly Going Dark

In sales, it is important to remember not to count your chickens before your eggs hatch. Or, in other words, don’t forget that a sale isn’t final until it’s actually finalized. Sometimes even the most promising prospects can suddenly disappear, or go dark. Sales prospects go dark suddenly for nearly as many potential reasons as[…]

Do Leader vs Thought Leader

The Rise of the Do-Leaders

Over the last couple of months I  have been exposed to some very interesting experiences. I was somehow becoming hyper aware to the people talking in the social media industry. We all know them, the people that are keynoting at conferences, have large twitter followings and run consulting businesses on how to leverage social media.[…]

Talking Social Media for Sales with Salesforce

This week I was given the opportunity to speak on a SalesforceLIVE event with Ashish Vazirani of ZS Associates, Nasi Jazayeri of and Jamie Domenici of Salesforce. I had a great time. It was amazing how polished and professional the production was. We had some great discussion and I learned a lot about how[…]