visibility creates opportunity

visibility creates opportunity Defining “Visibility creates opportunity”
How much time/effort is required for a professional branding strategy that makes sense for a people?

I think the real question is how many people can be reached. I believe that visibility creates opportunity and social networks are the ultimate weapon for individuals and companies to get awareness. It will start off slow on the engagement side but if you are focused on your customers you will grow.

How to build a routine working manually or with a freebie Social Media software?

Decide on one or two networks that you know your buyers are on. Could be LinkedIn, Facebook or even Pinterest. Start with 20 minutes a day. Find some content and schedule it. Snap a few pictures of your own and schedule those. Look for people talking about your company or asking questions in your industry and answer them.
This is KEY to any personal branding.